Why is everyone entering the BPC industry?
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Why Louis Vuitton Is the Kardashians of Beauty
In August 2025, Louis Vuitton launched its first ever lipstick. The price? $160. That's about ₹15,400 for a single lipstick. To put that in perspective, you could buy three Chanel lipsticks for the same money and still have change left over. It's almost twice what
Why We Think Gucci Beauty Is Having an Identity Crisis
In May 2019, Gucci launched 58 lipsticks and did something luxury beauty almost never does. It put a punk singer with gapped, uneven teeth at the centre of the campaign, grinning straight into Martin Parr's camera. The message was simple: makeup shouldn't hide your flaws, it
We Tried The Chanel Les Beiges Collection, And Here's What We Think
Scroll for thirty seconds and you'll find it. The frosted bottle, the tiny brush, one swipe that leaves skin looking wet and lit from inside. Chanel's Les Beiges Water-Fresh Tint is all over your feed, the answer to every "what's on your
Men, Here's the Skincare Talk You Never Got.
I was sitting with a group of guy friends when one of them turned and asked me something simple: what does an actual skincare routine look like for a man? Not a joke question, he meant it. So I asked what he currently does. "Honestly? I just wash my